Creativity comes from your right brain while analytical ability comes from your left brain.
More than anything else, you will need a bit of creative insight if you want to profit from PLR. It’s true that you can buy a PLR product, slap it on your website and sell it “as-is” – and maybe even earn a fair amount of money from it. But your profits are bound to be bigger if you alter the products so they aren’t identical to what everyone else out there is selling.
In order to make your products stand out, you’ll need to be willing to put some thought into ways you can improve upon the original product. That may involve rewriting it, combining more than one product together into something completely new, or even using a new format than the content was originally presented in.
If you are currently trying to resell a PLR product, feel free to ask me for tips on how you can make it more unique.